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We have all the right connections

About Us

Great public relations starts and ends with having the right connections and knowing how to craft a memorable, creative, and unique story.

pr agency

At SlicedBrand, we utilize our extensive network of top tier media connections, as well as our creativity and experience in storytelling, to navigate the rapidly changing media landscape and share your story with the world in the most effective manner. We make sure your message is heard by the most relevant audiences around the globe, getting you the exposure you deserve.

We are one of the world’s leading boutique tech PR firms, featuring a highly experienced senior team.

Our team has helped more than a thousand technology companies share their stories with the world.

Headquartered in Berlin, and with an award-winning team, we have successfully led the PR activities of companies in various fields, including AI, blockchain, medtech, mobile, cybersecurity, fintech, and many more. We work with a wide range of clients from enterprises, as large as Microsoft and Google, to stealth startups.

Our Founder and CEO Ayelet Noff has been in the PR/marketing space for the last 20 years. In 2006 she founded Blonde 2.0, which was a hugely successful tech PR firm. With SlicedBrand, she has taken all her years of experience, know how, and connections, to a new level.

Ayelet has been selected time and time again as a top global PR expert. In 2020 she was chosen as one of the top 36 public relations pros in the tech industry and the top technology PR people to know in 2020.

She has also been named one of the 50 best PR people in the tech industry on Business Insider in 2017.  And in 2018, Ayelet was named as one of the five female rock stars leading the crypto scene.

Every brand is comprised of many different elements (slices which make the whole), and SlicedBrand makes certain to publicize each of those slices uniquely, so that the right people hear your story in the right channels. We craft your story based on our vast experience and creativity, share it with our close media connections, and get you the coverage you deserve.

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Get to know the SlicedBrand family

Leadership

Our Expertise

Simplicity above all

Einstein once said: If you can’t explain it simply, you don’t understand it well enough. We have years of experience in handling public relations for a wide range of technology companies and are equipped with the know-how to tell your story in the best and simplest manner. Being familiar with the competitive landscape, we have the expertise to make your brand stand out above the noise.

Agile and efficient

We are highly experienced in leading innovative and futuristic technology companies to success. We understand the challenges, including limited resources, faced by today’s companies. We pride ourselves on being agile, dynamic, fast-paced, and efficient.

Strong connections

We have strong connections with top media. We’ve fostered relationships with journalists and key influencers for the last 14 years and dedicate our hearts and souls to your project as if it were our own. We do not see ourselves as outsiders, but as an extension of your marketing team. We are there for you every step of the way.

We pitch your story

We know how best to pitch your story. Our Founder and CEO has been a journalist herself for many years, writing at publications including VentureBeat, Forbes, The Next Web, TechCrunch, and Mashable, and was also the host of 'Startups Around the World' on the i24 News Channel. She lectures on how to pitch the media in conferences around the world.

Industries we have expertise in

AI
AI
B2B
B2B
B2C
B2C
Big Data
Big Data
Blockchain & Crypto
Blockchain & Crypto
Consumer
Consumer
Crowdfunding
Crowdfunding
Cyber Security
Cyber Security
Enterprise
Enterprise
Fintech
Fintech
Hardware
Hardware
Health Tech
Health Tech
IoT
IoT
Lifestyle
Lifestyle
Mobile
Mobile
Robotics
Robotics
SaaS
SaaS
SMB
SMB
Software
Software
Startups
Startups
Sustainability
Sustainability
Travel
Travel
Venture Capital
Venture Capital
Virtual Reality
Virtual Reality

Awards

Our team has won numerous awards
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award image
Organization
Category
Awarded Project
Business Insider
The top 36 public relations pros in the tech industry
Ayelet Noff - SlicedBrand
Clutch
Highly-Rated B2B Company in Western Europe 2021
SlicedBrand
Business Insider
The top 51 public relations pros in the tech industry
Ayelet Noff
PR World Awards
Technology Campaign of the Year
Yo!
PR News PR Agency Elite
Digital/Social Media
Yo!
PR News PR Agency Elite
Product Launch
Yo!
PR Daily Digital and Social Media Awards
Best PR Campaign
Yo!
PR Daily Digital and Social Media Awards
Best Viral Campaign
Yo!
PR Daily Digital and Social Media Awards
Best PR Campaign
Livia
PR Daily Digital and Social Media Awards
Digital PR Campaign of the Year
Livia
PR News Agency Elite Awards
Marketing to Women
Livia
PR News Agency Awards
Consumer Marketing
Livia
PR News Platinum Awards
Digital Communications
Livia
PR News Platinum Awards
WOW! Campaign
Livia
PR World Awards
Best Use of Social Media or Digital Media
StoreDot
IPRA Golden World Awards
Technology
StoreDot
IPRA Golden World Awards
PR on a Shoestring
StoreDot

Core Values

Transparency

We are honest and transparent with our clients because your success equals our success. We guide our clients with honest feedback.

One-step ahead

We are proactive and not just reactive, continuously envisioning timely ideas to tie your brand into what’s happening in the news.

Integrity & Trust

We handle everything we do with the utmost professionalism and dedication.

Passion

We are passionate about our work and the clients we represent.

Out-of-the-box

We are creative, thoughtful, and unique in the ways we share our clients’ stories, making them stand out above the noise.

Highest Quality

Our work will always be delivered in the highest quality possible to our beloved clients.

Curated Clientele

We hand-pick our clients and only work with brands whose vision we truly believe in— because you don’t want a PR firm that works with just anyone.

Cross-Channel

We believe in the creation of a comprehensive marketing strategy that spreads our message across channels in a synchronized and targeted manner.

Family

We are an extended part of our clients’ organizations. We do not view ourselves as an external team. We dedicate our hearts and souls to our clients’ projects as if they were our own.

Insights driven

We make use of the most innovative tools in the market to provide our clients with the best insights to continuously improve strategy and ensure that our efforts are successful.